Radio and Digital: Like peanut butter and jelly

There’s nothing quite like the nostalgia of a good ol’ peanut butter and jelly sandwich. We’re pretty sure this sandwich is the most comforting food ever.

But, why are we talking about this delicious, childhood staple? As a business owner, you’ve probably dabbled in radio advertising, and by now, you’ve maybe flirted with digital campaigns.

Here’s what you need to know: radio and digital advertising work great together – just like peanut butter and jelly!

Using key words in your radio ads helps listeners remember your company, allowing them to more easily search for your brand online. Digital retargeting campaigns are more effective if the end user has already heard a radio commercial mentioning your brand.

We can also combine masterful pay per click campaigns with radio and create incredibly effective campaigns for our clients.

 


Josh Braswell
jbraswell@jradiogroup.com
Office (870) 933-8800 x125
Mobile (870) 316-8702